Agua de Colonia Concentrada

In the late 1800's,  three cousins, Herminio, Berlarmino and Emilio travelled to Madrid looking for work and found it in a friend's drugstore. When the owner retired they took over the shop and built a reputation as fine fragrance merchants, moving to No2 Sevila Street where the business remains to this day. The brand's first creation, 'Agua de Colonia Concentrada', was launched in 1912 and the scent is now produced, to the same formula, by the 4th generation of the family.

This is a timeless, ageless, gender-neutral slice of citrus perfection and epitomises the sunny, energising approach to fragrances of the countries based around the Mediterranean.

One of the finest examples of a classic citrus fragrance ever conceived, Lawrence stocked it from the launch of Roullier White in 2005 until the brand became unavailable in the UK in 2020.