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Founded by Carmen de Tommasso in 1945, Carven opened its first store in Paris near the Champs Elysées. Initially focusing on fine fragrances, accessories, and women’s couture, Carven released their first fragrance, Ma Griffe, to instant success in the same year, and in 1954 hundreds of bottles were dropped by parachute over Paris to celebrate the liberation of France a decade earlier. Today, the Carven name is universally admired as one of the most influential houses in contemporary fashion, and Roullier White are honoured to offer the signature scent that started it all.
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